Hi, I’m Joshua
I create thoughtful long-form, journalistic-style content for B2B digital analytics, martech, e-commerce and fintech companies that take their content seriously.
Look, you’re swamped.
You’ve got campaign deadlines around the corner, KPIs to meet and creating content is just one part of your busy, busy day.
What you really want: get some solid leads for your sales team. Your numbers trend in the right direction. You have a great update to share at your next sales and marketing meeting. You save time creating content to focus on other tasks.
Or you just want to look good during your next 1:1 with your boss or team (it’s fine to admit that, btw!)
You can either chug along and accept the stress, or you can let someone else do the heavy lifting.
I'm a B2B SaaS content writer who's passionate about creating content that makes readers say, "Wow, this brand really knows their stuff!". And they’re telling me things I can apply to solve a problem.
Well then, let’s talk.
Find my words in
4 industries I specialise in
E-Commerce & Online Retail
FinTech
Digital Analytics
Martech
Let’s work together to:
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Make your product the star of the show with product-led content
✔
Repurpose content to help more people discover your amazing brand
✔
Create reports and whitepapers positioning your brand as someone who knows their stuff
✔
Celebrate your customers with a customer success story that inspires others to trust you
Build your B2B SaaS brand with content that doesn’t suck
Let's create content that makes potential customers think: Wow, this brand knows its stuff! They've got exactly what I need.
Bonus: Google likes it when people find your content useful.
Boost your industry authority:
Your customers don’t want another generic article doing nothing to solve their problem or leaving them wondering: “OK, what’s next, or how?”
Don’t be another business with content that has too much marketing, too little substance.
I’m obsessed with research, so you’ll get up-to-date research, actionable examples and inputs from industry experts in our work together. I’ll help you be your audience's authority for rich, in-depth insights.
Demystify complex tech:
I get it. Consuming B2B SaaS content isn’t the same as solving a riveting mystery, but it doesn’t always have to be a snore fest.
And if your content is a snore fest, or confusing - it’s hard for your customers to understand how you can help them.
I help you find the words to simplify complex subjects - so it's crystal clear how your product will help your customers, solve their problems, and lead to sales.
Rank on Google:
Content should be written for humans. But! Let’s get real - boosting your SEO and organic traffic is part of the reason you’re looking for content help.
Well, Google looks for content that shows experience, expertise, authority, and trustworthiness.
My work has helped clients rank for competitive keywords, grow organic traffic and win more business.
“ My pleasure to work with Joshua. We’ve been working together for over a year now and it has been wonderful. Your writing is engaging, thought-provoking and your knowledge of our tool is accurate. You have a unique ability to take a topic, break it down into an easy-to-understand language that will resonate with readers, while taking the SEO into consideration, which is extremely valuable for us. I appreciate your responsiveness and flexibility. You consistently deliver work on time and are always willing to accommodate any changes or revisions I may need.
Overall, I highly recommend your content writing services to anyone looking for a reliable, talented and freelance writer. Thank you for your hard work! ”
“ Joshua is the first person I think of when I need an extra hand creating content.
He’s reliable, professional, and produces high-quality work. ”
“Joshua is a fast writer who quickly grasps new concepts. He is able to understand briefs without too much explanation needed, and is able to produce work with a very quick turnaround time, especially when it comes to edits. I like his enthusiasm and positive, can-do approach, and he’s willing to try working on projects/formats that aren’t his main area of expertise.”
Ready to say goodbye to content stress?
Let’s talk about how I can help you